Marketing & Communications Office

We’re here to tell the Montreat College story—to each other and those outside of the college. We make this happen through creating new media, producing publications, designing web pages, writing news stories, administering media and brand policy, and keeping you informed.

What We Do

From marketing and public relations to photography, video projects, and the college website, the Marketing and Communications Office performs a host of essential services for the college.

Click here to see the wide range of MarComm Office responsibilities »


Montreat College Brand Promise

Montreat College is an independent, Christ-centered, liberal arts institution that educates students through intellectual inquiry, spiritual formation, and preparation for calling and career.


Brand Guidelines and Visual Assets

Montreat College’s distinct brand identity provides the college with a foundation to effectively articulate who we are and where we’re trying to go as a college. You can assist us in this process by using our current logos, fonts, messaging, and templates provided via the link below. We encourage you to explore our brand guidelines: brand essence, core message, brand personality, audience message.

School of Adult & Graduate Studies Style Guide »

Third-Party Web Style Guide »

Please click the link below to access the necessary logos and brand fonts necessary to follow the brand guidelines.

Click here to access our visual assets »

Please click the link below for guidelines on the brand-approved email signature.

Click here for email signature guidelines »


Request a Project

The Montreat College Marketing and Communications Office provides many services for the college. If you would like MarComm Office assistance with a print, web, photo, or video project, please click the link below to create a Help Desk ticket. Please be sure to allow at least a month of lead time for the completion of any project request. While we understand that emergencies will arise–and will work to accommodate immediate needs–we generally require at least a month’s notice for project fulfillment.

Click here to request a project »


Media Relations Policy

Effective communication with the media is critical to Montreat College’s ability to carry out its mission and promote continued support for the college. All Montreat College faculty and staff are required to abide by the college’s media relations policy.

Click here to read our media relations policy »


Social Media Policy

Social media outlets can be used to create, sustain, and improve Montreat College’s brand image. In addition to the college’s official social media outlets administered by the MarComm Office, college departments can utilize affiliate social media outlets to engage and build relationships with target audiences, recruit students, promote programs and events, and reach followers with last-minute news and alerts. All Montreat College-affiliated social media pages must be approved by the MarComm Office and must adhere to Montreat College social media policy.

Click here to review our social media policy or apply to start a new social media page »



The Marketing and Communications Office oversees the publication of both Reflection magazine and the annual President’s Report.

Click here to see the latest publications »


Additional Employee Services

In addition to the other services it provides, the Marketing and Communications Office also facilitates the order of materials associated with new employee on-boarding.

Click here to order business cards »

Click here to order office door name plates »

Click here to order name tags »



Meet Our Team

The Montreat College marketing and communications team manages the communication and marketing of the college both internally and externally, serving the College through numerous avenues.

Annie Carlson

Annie Carlson
Executive Director of Marketing and Communication
828.669.8012, ext. 3778

Adam Caress

Adam Caress
Director of Communications
828.669.8012, ext. 3777

Eric Hollandsworth
Director of Creative Services
828.669.8012, ext. 3746

Daniel Mount
Web Communications Specialist
828.669.8012, ext. 3776

Sean Grady
Graphic Designer