Visual Communication and Experience Design

A survey of the fields of graphic design and advertising in which students are introduced to design theory and Adobe Creative Suite. The course provides an orientation to convergent media, with a hands-on emphasis on commercial quality design work that provides the beginnings of a professional portfolio. Topics include elements and principles of design, color theory, dynamics of visual perception, typography, logos and brand identity, and visual problem-solving. Connections are made to current and historical contexts within the graphic arts. Students develop design sensibility as they participate in group critiques. Corequisite: Purchase of Adobe Creative Suite.

An exploration of the scientific foundations, artistic considerations, and camera techniques that undergird digital photography. Students master skills in Adobe Photoshop and learn how to develop a reliable workflow and manage a photo archive. Topics include exposure control, depth of field, using motion & shutter speed, aesthetics, composition, perspective, the use of color, exposure, metering, optics, file formats, and image rendering via software. Through lectures, hands-on assignments, and critiques, students develop a basic understanding of digital photography by taking pictures and utilizing state-of-the-art applications. Corequisite: Purchase of Adobe Creative Suite.

An intensive, quality, structured learning opportunity that immerses students in appropriate professional contexts. Supervision of the internship is a shared responsibility between the faculty advisor and on-site supervisor. Prerequisite: INDS 3610 and approval of Department Chair.